THE SECRET CHARM OF THE HANDMADE JEWELRY
It was Hephaistos, one of the Olympian gods, who first mastered the fire and the iron. According to Greek Mythology, he offered fire to mortals, making their daily life much easier. This is how humans created weapons, tools, and other items that improved their life. But, beyond the functional objects, they also learned to make pieces of art. Pieces that used to decorate their bodies. Either to make their beauty unique or to use them as symbols. And this is how the art of handmade jewelry was born! It is an art that needs only the artisan and his tools. No manufacturing machinery is involved. Of course, nothing can be achieved without skills and talent. And this is what we are going to analyze further.
Everything You Wanted to Know About Handmade Jewelry
Handmade jewelry is very popular in our time since people are realizing how special it is. Its uniqueness is related to the human factor. It is not massed- produced, which means that an artist devotes enough time and energy to create a unique piece. In order to achieve this, he has to create every part with his hands and in detail, according to the designs he has already made.
The selection of the used materials is not easy. The artisan decides which ones to use considering the quality as a top priority. He is not willing to sacrifice quality to reduce the budget. This is a strong belief since the philosophy of an artist is to create a piece of art that is made with love. And the outcome has to be always perfect! A piece of handmade jewelry may be very small, yet so powerful! It introduces someone before he even says a single word. It can be so beautiful, so perfect, even if your life is not so. Can make your mood better and your beauty outstanding.
But let’s take a closer look at the features of handmade jewelry.
The reason for the creation may vary depending on the occasion. Most of the time it is related to the need of an artist to express himself through his job. A personal need to transform his inspiration from daily life into an object. Some others he creates something custom-made, according to an order by a customer. For whatever reason an artisan has to create a piece of jewelry, he always follows a specific procedure with certain steps. He has to pick the design, source the materials and then proceed with the execution. Assemble the ornament and make the finishing touch. The whole procedure is extremely interesting! It is worth to be shared with the audience through a video. It is a compelling way for the customer to understand the effort it takes to create such a piece of art.
Buying handmade jewelry is like buying an artist’s time, ideas, and energy. All his efforts are focused on a unique outcome. This is because every time that the artisan creates an object there is a different story that comes with it. The inspiration, the circumstances, the materials always vary. Even if an artisan decides to make two pieces of the same design, the produced items will still be one of a kind.
Care and love are fundamental materials for an artist.
They are at the top of the list when it comes to creating handmade jewelry. This is why he is passionate about his creation. He pays attention to every detail, no matter how time-consuming it may be. After all, obsession is essential to creativity. Apart from this, every piece of handmade jewelry is related to his personal brand. Hence, the jewelry creator doesn’t miss checking the quality at every step of the assembly. He has to ensure that the final product will be worth its price.
Make Customers Fall in Love with Your Work
Being a jewelry artisan is not an easy task. It needs time and personal effort. Your heart cooperates with your hands to create something unique. Every product is a different story of your soul, but always of a piece of yourself; your own personality. Since every creation carries your passion, it deserves to be shared with the audience and your prospective customers. There is no better way to do this than using the power of video technology.
Corporate video in Nafplio.
The video in this section is related to the creation of a custom-made necklace for the Greek rap singer Hawk. It certainly draws the attention and welcomes the customer to a world that had never imagined. If you ask people what they know about handmade jewelry, more likely they are aware of fashion jewelry. Those that are made of cheap materials and are usually sold at low prices. Only a few people know about real, handmade jewelry of high quality.
Watching the corporate video in Nafplio, a viewer has the opportunity to follow the steps along with the creator. From the designing stage to the final quality check. The clear sound and the sharpness of the images introduce the viewer to this beautiful and creative world. You can even hear the fire melting the metal in the form. You can watch how focused is the artisan on his task, thinking only of his creation. The attention to detail is obvious during the whole procedure. Every step, every move has a meaning. And all together aim to the perfect result!
There is an amazing flow during the corporate video in Nafplio that enchants the viewer.
The camera is focused on the point of action keeping the interest alive. For all of us that we ignore what a handmade jewelry procedure is, creates a constant shelf wondering what follows next. And we can’t even glance away. It’s admirable how many tools are used and how skillful the artisan must be. Such a video can justify to the customers the worth of handmade jewelry.
It is love and passion that drive the creator to his final product. The exclusivity that offers every piece of jewelry is not comparable to any massed-produced item. Since every tiny detail is tailor-made, a customer cannot even imagine how much can involve himself in the assembly. It is remarkable that every little element is tailor-made and everything starts from scratch!
Create a Promo Video – Create Meaningful Connections with Your Customers
Take the next step and tell your own story through a corporate video in Nafplio. Promote your work, your personal brand. Make the audience feel your passion and love for what you do as a jeweler. Introduce them to your world and make them believe in it. Every video is as unique as a piece of handmade jewelry; therefore, it can be adjusted to your needs and expectations. Contact us and tell us about you. We will be glad to help your business grow. You can also follow us!