[vc_row][vc_column][vc_video link=”https:\/\/vimeo.com\/659966948″][vc_column_text]<\/p>\n
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“Who am I?”, a simple and at the same time a complex universal question that has remained relevant for centuries. But why is this question relevant to the business world? And even more, how is the marketing video related?<\/p>\n
Despite the industrial revolution and technological development, we are still trying to recognize and define ourselves.\u00a0Each of us struggles to find the pieces that make up our existence.\u00a0In short, everything revolves around our self-knowledge.\u00a0Little by little it is proved to be the most durable basis for every edifice in our lives to endure.\u00a0It seems, therefore, that as important as it is for each of us to know ourselves, it is also for a business.\u00a0After all, this is how the concept of corporate identity was born.\u00a0It is a key element of a business that must be clear before it even starts its activity.\u00a0Why?\u00a0Because this is the only way for the business to survive,\u00a0evolve\u00a0and leave a unique imprint\u00a0on the world.<\/p>\n
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In practice, every business makes choices that represent and express its values and goals. They are expressed in any communicative way.\u00a0In the corporate name, logo, tagline, social\u00a0media, public relations, and through every single activity.\u00a0That is why the message must be clear and recognizable.\u00a0If the company wants to achieve this goal, it is important to utilize the tool of\u00a0video production.\u00a0Experts believe that its influence on\u00a0marketing\u00a0is constantly growing.\u00a0The exciting part is that its role is multifaceted and can be used in different ways.<\/p>\n
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Initially, a\u00a0corporate\u00a0video\u00a0can be an integral part of the way a business is introduced through its\u00a0website,\u00a0social\u00a0media,\u00a0or emails.\u00a0In just a few minutes, a business introduces itself, projecting its values and everything that characterizes it.\u00a0And what is the value-added\u00a0of a\u00a0video?\u00a0The audiovisual elements.\u00a0Research shows that the\u00a0audiovisual\u00a0approach is more friendly to the user\u2019s brain.\u00a0In other words, a user would choose to watch a video rather than read an extensive text.\u00a0So, in a few minutes, we manage to gain the interest of our prospective customers and take the first step in our brand\u2019s awareness.<\/p>\n
Also, the customer positively evaluates a corporate video.\u00a0Why?\u00a0Because in this way the company proves its ability to adapt to the digital age and to derive the most from it.\u00a0A business accustomed to technology is the right partner!\u00a0He can save our time and money!<\/p>\n
Another positive element is the sense of intimacy left by watching a video.\u00a0The viewer feels closer to what he sees, as he can see faces and images.\u00a0This combination creates a sense of trust.\u00a0Especially for companies like\u00a0Marinair<\/a>, which operates all over the world, a video proves that the company is more than an address and a phone.\u00a0It is the people who make up the business and have a face!\u00a0Thus, any customer or partner who approaches the business even for the first time will become less hesitant about its existence.<\/p>\n A video can indeed convince by removing doubts, giving prestige, and declaring professional self-confidence.\u00a0Through the projection of the\u00a0video,\u00a0the company presents to anyone interested in its identity and character in a simple and easily digestible way.<\/p>\n Through this collaboration, we took the opportunity to prove that\u00a0video\u00a0as a tool is completely usable and adaptable.\u00a0The choices are\u00a0unlimited\u00a0and only the desires can limit them.<\/p>\n In this particular case,\u00a0Marinair\u00a0is introduced to the public<\/a>. Simply and understandably, the company presents who they are and what they do.\u00a0More specifically, within a few minutes, it becomes clear what the company offers, to whom it is addressed, and what is its competitive advantage.\u00a0They complete their message by inviting the prospective customer or partner to action. They invite them to contact them.<\/p>\n We chose to present the company through its office space. They were the employees who starred in the video.\u00a0With the power of this audiovisual tool, we brought the prospective partner to the business through his screen.\u00a0This first step creates intimacy in the viewer and is decisive for the sequel.\u00a0It attracts interest and creates a natural curiosity to learn more.<\/p>\n The moments from everyday work show on the one hand the human side and on the other the impeccable, professional approach. Every role, every position, every competence is equally important. It brings knowledge and experience. It is an integral link in the chain of services offered by the company. The dedication and responsibility of the employees, as shown in the video stream, guarantee a unique, quality result. Of course, it is a business with a human face, as shown at the scenes of cooperation with a good mood and smile.<\/p>\n Then, technology in every expression, machine or software, is a characteristic feature of the services offered by\u00a0Marinair.\u00a0With precision and flexibility, each stage of transport ensures the safety of the merchandise and the speed of delivery.\u00a0All possible means of transport are presented clearly and sequentially.<\/p>\n The image, the colors, the alternation of images are carefully selected to send a clear message to the viewer.\u00a0Marinair\u00a0pays attention to detail and its people.\u00a0Every single scene describes clearly and eloquently all these that the company would like to say in words.<\/p>\n <\/p>\n Our experience and knowledge are our tools, but our passion for filming is our motive!\u00a0We know that video has a very strong influence in our days, the digital era.\u00a0We know how to listen to the global pulse and make positive use of this tool.\u00a0Through the qualitative result of our work, we seek to create a positive impact on the world.<\/p>\n Every day we become better to offer only the best to our customers.\u00a0The impeccable professional result is our goal every time.\u00a0The satisfaction of our customers is our satisfaction as well.\u00a0Come to us!\u00a0Contact us\u00a0here<\/u><\/a>\u00a0and give us a chance to listen to you.\u00a0We are by your side for any questions or queries.\u00a0We have solutions for every business, making sure we adapt to your needs.<\/p>\n <\/p>\nMarinair’s marketing video<\/strong>\u00a0by Instafilms.<\/strong><\/h2>\n
We also wanted to promote the values and character of the company.<\/h2>\n
The\u00a0<\/strong>Instafilms<\/strong>\u00a0team is your right partner.<\/strong><\/h2>\n